Bibliograph

The things we love, how our passions connect us and make us who we are, Aaron Ahuvia, PhD

Type

Label

The things we love, how our passions connect us and make us who we are, Aaron Ahuvia, PhD

Language

eng

Bibliography note

Includes bibliographical references (pages 281-310) and index

Illustrations

illustrations

Index

index present

Literary Form

non fiction

Main title

The things we love

Nature of contents

bibliography

Oclc number

1285121790

Responsibility statement

Aaron Ahuvia, PhD

Sub title

how our passions connect us and make us who we are

Summary

An "exciting and engaging" investigation (Jonah Berger) of the secret, tangled emotional relationships people have with things--drawing on cutting-edge findings from the fields of psychology, neuroscience, and marketing. Books, baseball cards, ceramic figurines, art, iPhones, clothing, cars, music, dolls, furniture, and even nature itself. In The Things We Love, Dr. Aaron Ahuvia presents astonishing discoveries that prove we are far less "rational" than we think when it comes to our possessions and hobbies. Packed with fascinating case studies, scientific analysis, and takeaways for living in a modern and ever-so-material world, The Things We Love offers a truly original and insightful look into our love for inanimate objects--and how better understanding these relationships can enrich and improve our lives

Table Of Contents

Introduction -- A many-splendored thing -- Honorary people -- What does it mean to have a relationship with a thing? -- People connectors -- You are what you love -- Finding ourselves in the things we love -- Enjoyment and flow -- What the things we love say about us -- Because evolution -- The future of the things we love

Target audience

adult

resource.variantTitle

How our passions connect us and make us who we are

Classification