Bibliograph

It's not just about the money, how to build authentic major donor relationships, by Richard Perry and Jeff Schreifels

Type

Label

It's not just about the money, how to build authentic major donor relationships, by Richard Perry and Jeff Schreifels

Language

eng

Illustrations

illustrations

Index

no index present

Literary Form

non fiction

Main title

It's not just about the money

Oclc number

929971942

Responsibility statement

by Richard Perry and Jeff Schreifels

Series statement

Funding research center

Sub title

how to build authentic major donor relationships

Summary

Are you searching for the next big idea in fundraising to help your organization soar? It<U+2019>s actually right under your nose in your database. Major Donors. Right here, right now, you have the donors who have the capacity to give five, six, and yes, seven figure gifts. This book tells you how to find them, and what to do once you have them. Richard Perry and Jeff Schreifels tell you everything you need to do to take your organization to a new level of performance in major gifts. This book is packed with easy to implement ideas and strategies to create, build, and manage a robust major gift program. You won<U+2019>t put this book down. You<U+2019>ll be entertained and helped. You will learn how to create a culture that puts relationships with donors above everything else. You will be left inspired to succeed; because, ultimately, it<U+2019>s NOT just about the money.--, Amazon.com

Table Of Contents

part 1. Discovering the heart of fundraising: Why people need to give ; Getting your organization back on track ; Building a culture of philanthropy ; Pause for thought : everyone needs and excuse ; Taking your donor to the need ; Pause for thought : the power of yes... and no ; Pitfalls to avoid ; Pause for thought : beware the giant hairball ; Setting up for success -- part 2. Building your major gifts program: The seven pillars of major gift strategy ; Creating the perfect donor pool ; Pause for thought : the worst day of my career ; The ask ; Pause for thought : a success story ; Closing the circle : thank yous, reporting back, and accountability ; Heed these critical indispensables -- Closing thoughts

Target audience

adult

resource.variantTitle

It is not just about the money, how to build authentic major donor relationships

Classification